Permut + Gorgias: how to use both as complement for ecommerce
Gorgias is a leader in ecommerce helpdesk, with its own integrated AI agent. Permut does not compete with Gorgias: it complements it. Brands like Brownie, La Caja Saludable and Eme Studios use Permut as an autonomous AI agent layer on top of Gorgias. This comparison is based on public data verified on October 21, 2026.
| Feature | Permut | Gorgias |
|---|---|---|
| Focus | Ecommerce (works standalone or on top of existing helpdesk) | Ecommerce brands |
| AI approach | Autonomous agent + own helpdesk or on top of Zendesk, Gorgias, Freshdesk, Intercom, Gmail, Outlook | Helpdesk with integrated AI agent |
| Channels | Web, WhatsApp, Instagram, email (certified Meta BSP) | Email, chat, SMS, WhatsApp, Instagram, Facebook, phone |
| Shopify | Yes (cancel, refund, change address, swap, catalog search) | Yes (native integration: orders, customers, products) |
| Other integrations | Zendesk, Gorgias, Freshdesk, Intercom, Gmail, Outlook, Amphora, SEUR, Paack, GLS, Reveni, REVER | 300+ (Recharge, Klaviyo, Yotpo, Reveni, Loop Returns, Sendcloud, WooCommerce, BigCommerce, Magento, PrestaShop) |
| Pricing | From €140/mo (300 credits) | From $40/mo (50 tickets) |
| Languages | 90+ languages; Spanish and Catalan native (designed and evaluated from Barcelona) | No public information |
| Headquarters | Barcelona, Spain | No public information |
| Source | permut.com, verified Oct 21, 2026 | gorgias.com, verified Oct 21, 2026 |
Public data verified on October 21, 2026
When to choose Gorgias alone
Choose Gorgias if you're looking for a helpdesk and AI agent integrated in one platform, your team wants email, SMS, chat, WhatsApp, Instagram, Facebook and phone in one inbox, and you prefer to pay per ticket (from $40/mo for 50 tickets). The AI Agent is billed per resolution.
When to use Permut + Gorgias
Use Permut on top of Gorgias if you already have Gorgias as helpdesk and want to add an autonomous AI agent without changing platform, need WhatsApp and Instagram as primary channels managed by AI (Permut is a certified Meta Business Solution Provider), your customer base speaks Spanish or Catalan (Permut is natively designed in Spanish from Barcelona), or you want the AI agent to handle the front line and escalate to your human team in Gorgias only when necessary.
Frequently asked questions
Can I use Permut and Gorgias together?
Yes. Permut integrates on top of Gorgias: Permut's AI agent handles front-line queries autonomously (orders, returns, cancellations) and escalates complex cases to your human team in Gorgias inbox. Brands like Brownie, La Caja Saludable and Eme Studios use both.
Does Permut replace Gorgias?
No. Permut and Gorgias are complementary. Gorgias is your helpdesk where your human team handles tickets. Permut is the AI agent that resolves autonomously before it reaches the human. You can use Permut without Gorgias (Permut has its own inbox) or integrate them.
What does Permut offer that Gorgias AI agent doesn't have?
Permut is natively designed in Spanish and Catalan from Barcelona with evaluation in these languages, is a certified Meta Business Solution Provider (direct WhatsApp and Instagram), and offers live actions with Spanish 3PLs (Amphora, SEUR, Paack, GLS) and returns platforms (Reveni, REVER). Gorgias has its own AI agent and WhatsApp too.
How does Permut + Gorgias pricing compare to Gorgias alone?
Gorgias charges per ticket (from $40/mo) and the AI Agent is billed per resolution. Permut charges per inbound conversation (from €140/mo for 300 credits). Using both adds up the costs, but Permut's AI agent handles the front line before cases reach your team in Gorgias.